Degree in Audiovisual Communication by the UCM in Madrid, began his promising career as an independent filmmaker, sharing love with basketball and music. Sport printed him a style and taught to appreciate the beauty of the moment. Music taught him the importance of rhythm, tempo and perfection.


In all his works stand out his risky takes to serve a story. Turn each piece into a small creative film that revolves around the values of the brand or the lyrics of a song.


Since then he has put his innate sense of narrative serving brands such as El Ganso or Negotiatori. He also stand out as a director of music videos for bands like Hummano.